This June, the biggest names in whisky will converge in Central London for The Whisky World Whisky Event. Now in its second year, the evening provides a chance to enjoy the best that the industry has to offer in a luxurious, upmarket setting.
This year’s event promises to be bigger and better than the first, with 55 leading and boutique distilleries converging on the Grosvenor House Hotel in Mayfair. The line-up includes several exciting debutants; distillers from as far afield as India, Taiwan and Israel will all be present for the first time, while Glenfarclas joins a prestigious roster of superstar scotches. The widely-applauded Nikka will also be on hand to demonstrate what’s gotten the industry so excited about the new wave of Japanese whiskies.
All in all, more than 250 bottles have been painstakingly assembled – meaning a dram to appeal to every palate, whether you’re a veteran in search of brave new expressions, or a neophyte who can’t tell a Speyside from an Islay. Eagle-eyed Scotch-lovers will note the fortuitous timing of this year’s event – which falls just after Ardbeg Day. As such, the Caribbean-influenced Ardbeg Drum will be on show; it’s the distillery’s first rum-finished expression, and sure to attract considerable interest.
The evening isn’t just for whisky purists, however! Peureux will be hosting a cocktail bar, where they’ll be showcasing a range of alcoholic fruit garnishes alongside the unique Golden Eight Pear Liqueur.
A particular highlight of the evening will be the official launch of several exclusive whiskies, each carefully selected and bottled for The Whisky World’s Whisky Event. They’ll be served alongside home-style delicacies from specialist kosher chef, Ezri, whose menu comprises Asian, French, Mediterranean and Middle-Eastern style dishes, each crafted to complement the whiskies being showcased.
And of course, alongside the food and drink, there’s the know-how to go with it: a hand-picked panel of world-class experts will lead a series of masterclasses, giving visitors the chance to sample the world’s most sought-after drams alongside some of the industry’s leading lights.
Abe Lubelsky, an organiser of The Whisky World Whisky Event, said: “Whisky is enjoying something of a global renaissance, with interest soaring. We’ve seen a growth not only in demand but also in awareness of the different distilleries, flavour profiles and production techniques. And drinkers are always eager to learn more! The Whisky Event provides an opportunity to do exactly that: there will be a huge range of whiskies to try, and ambassadors from the biggest brands on hand to lend their expertise. This luxurious evening will surely prove one of the highlights of the whisky-drinking calendar!”
The Whisky Event by The Whisky World takes place 02 June 2019 at the exclusive Grosvenor House Hotel, Park Lane, London. Tickets are priced at £100 per person, with a 15% early bird discount until the end of March.
To find out more, or to register, visit: http://www.thewhiskyevent.com
Now in its second year, The Whisky Event is a celebration of whisky, held in London and organised by The Whisky World. The Whisky World is an upmarket online shopping experience that includes all popular whisky brands and liqueurs as well as premium spirits. The website features outstanding search facilities and a huge selection of special offers and discounts to its customers.
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