St. Andrew’s Day is just around the corner, and although things may be a little different this year, celebrating with a glass of whisky in hand will always stand the test of time.
Whether you’re with your family this St. Andrew’s Day, or relaxing at home, here is a selection of the best tipples to enjoy this November 30th, celebrating all that makes Scotland special.
Choose from the elegant complexity of Bowmore, the strong character of Laphroaig, or the shareable nature of Auchentoshan, with a variety of these tipples below.
What’s more, to continue celebrating St. Andrews Day, Laphroaig is holding its final #LaphroaigLive event of the year at 18:15 Islay (UK) time on Monday 30th November.
The session will be hosted by John Campbell (Distillery Manager) and Simon Brooking (Laphroaig Ambassador) and will include a live tasting of Laphroaig’s second instalment in the Ian Hunter series, ‘Book Two: Building An Icon’, as well as a look back at the highlights of the year at the distillery and a look forward to what’s in store for 2021.
The team will be taking and answering questions live from the thousands of Friends of Laphroaig from around the globe that join us on St. Andrew’s night to create a very memorable celebration. More details to sign up and join are here.
Bowmore 12 Year Old
Drinkers of the Bowmore 12 Year Old can taste warm and delicious flavours on the palate with subtle dark chocolate taste notes.
Bowmore’s 12 Year Old is both complex and perfectly balanced. Subtle lemon and sweet heather honey complement Bowmore’s trademark peat smoke, leading to a delicious, long and mellow finish.
This whisky is perfect for a night-in nightcap on St. Andrew’s Day.
Available for £34.95 at Master of Malt
Bowmore 15 Year Old
There is no finer example of a sherry cask than the Bowmore 15 Year Old – matured first in bourbon barrels then Oloroso casks.
The Bowmore 15 Year old has a rich, deep colour and robust warming finish, with dark chocolate and raisin aromas which compliment its smokiness and lead the way to a delicious chocolaty centre.
Great for a drink around the table with your family.
Available for £50.25 at Master of Malt
Laphroaig 10 Year Old
Laphroaig 10 Year Old is a peat smoked liquid with a surprising sweetness, hints of salt and layers of peatiness.
The Laphroaig 10 Year Old follows the traditions laid down over the last 200 years by a succession of passionate and skilled master distillers. This is a truly classic single malt Scotch, made from malted barley which is first cold-smoked and then dried over a peat fire.
Renowned for its bold, smoky taste and full-bodied with a long finish, it truly embodies the quintessential Laphroaig character.
This whisky is perfect for celebrating St Andrew’s Day with friends at home.
Currently available for £37.42 at Laphroaig Shop
Auchentoshan American Oak
The Auchentoshan American Oak is a versatile and approachable Single Malt. A triple distilled whisky that is matured solely in American bourbon casks, resulting in sweet aromas of vanilla and coconut – along with the signature smooth, delicate, Auchentoshan taste.
You will be left with a crisp, sugared grapefruit taste and a lingering hint of spice. Served perfect as an Auchentoshan & Ale, neat or over ice, or even shaken up in some classic cocktails, including the Auchentoshan Sour.
Enjoy a unique Single Malt with the Auchentoshan American Oak.
Available for £33.99 on Amazon.co.uk
Auchentoshan Three Wood
This award-winning Single Malt has been matured in three different casks, from American Bourbon to Spanish Olorosso Sherry and finally, Pedro Ximenez Sherry casks.
A rich, complex whisky with toffee and sherry flavours.
Wanting an evening that feels unique? Enjoy this triple-distilled Single Malt Whisky.
Available for £49.48 on Amazon
2nd November 2020: Laphroaig, the UK’s number one peated single malt*, has announced the launch of a new fully integrated above the line campaign. It is aimed at capturing the unique reactions of consumers attempting to describe the smoky flavour of this iconic Islay single malt.
Basking in the divisive, yet unforgettable, taste of Laphroaig, the campaign will appear across broadcast TVC (30”) with social and digital media (15”) going live from 1 December.
‘You’ll always remember your First Laphroaig’ is the next chapter of Laphroaig’s Opinions Welcome advertising campaign and the idea that everyone has their own, often unexpected but always unique reaction to this whisky. The new creative plays on this concept via the coming together of first time Laphroaig drinkers.
Filming genuine members of the public across a variety of ages and backgrounds, each individual is handed a bottle and glass and invited to enjoy their first sip. Beginning with trying to pronounce the name of the infamous liquid, what ensues is a variety of facial expressions that range from hesitant and unsure, to full-blown dislike, pleasant surprise and deep love for the taste – each perfectly capturing the experience without the need for words. The film concludes with two of the brand’s newest and biggest fans fervently nodding and proclaiming their newfound love for Laphroaig.
Perfectly articulating Laphroaig’s personality in a way that transcends traditional whisky advertising, the playful yet honest persona positions the experience of drinking a Laphroaig as a memorable one, no matter the outcome.
Nick Ganich, Head of Brands, Edrington-Beam Suntory UK said, “The idea that Laphroaig isn’t for everyone is what makes it such an iconic and inclusive brand. You may love or indeed dislike the taste, but what is certain is that drinking Laphroaig is a deeply personal experience that elicits great emotion and often debate amongst our customers and consumers.”
Jim Robinson, Managing Director, Warp & Woof said: “Bringing this core part of the brand’s personality to life through the campaign has been a lot of fun and something we believe will encourage thousands of soon to be die-hard fans to discover Laphroaig.”
The campaign will also feature as part of Video on Demand through Sky Go, ITV and All 4 and in a variety of formats across both Instagram and Facebook. Furthermore, it will stretch across UK retail and e-commerce outlets featuring Laphroaig’s “Opinions Welcome” gift packs in the lead up to the key Christmas period.
To find out more about the campaign or Laphroaig more generally visit www.laphroaig.com. Alternatively subscribe to the Laphroaig UK YouTube channel or check out Facebook and Instagram for updates and news.
*Nielsen / CGA MAT Combined Sept 2020
Whisky enthusiasts are being given a once-in-a-lifetime opportunity, through a limited edition launch offer, to buy into Scotland’s most northerly mainland Scotch distillery, which today (6 October) unveils its name as ‘8 Doors Distillery’.
8 Doors Distillery is a new Scotch whisky micro-distillery and visitor centre set to open in John O’Groats in 2021, after planning permission was granted in March this year. The £1 million project will establish the first whisky producer in the Caithness village since 1837. It is a dream come true for its founders, local husband and wife team Kerry and Derek Campbell, who have developed a passion for Scotch over many years.
The new Highland Single Malt Whisky will be produced using the purest John O’Groats’ water extracted from a borehole on the distillery site. Its flavour profile will be deeply influenced by the local climate and its situation right beside the sea – hence its strapline ‘Whisky. From the Edge’.
With its limited edition launch offer 8 Doors Distillery is giving whisky lovers the opportunity to help create a new whisky legacy, saying the journey starts with the 874 Founders Club and the 874 Club.
8 Doors Distillery is collaborating with renowned whisky master John Ramsay to create its exclusive launch products. John brings with him over 40 years’ experience in the whisky industry, having being involved in the making of some of Scotland’s most well-known whiskies including The Famous Grouse, The Glenrothes and The Macallan.
Kerry and Derek see their limited edition launch as the first step in an incredible journey to realise their distillery dream. They have named the 874 Club after one of the greatest journeys in the UK – the 874 miles between Land’s End and John O’Groats.
The 874 Founders Club offers the exclusive opportunity to become a member and buy one of a limited number of 50 litre and 250 litre Founders Casks. The 874 Founders Club cask packages will be available for sale exclusively through Whisky Hammer for an initial period of one month until 5 November.
Those who join the 874 Club will receive a collection of three bottles from some of the first casks laid down and can purchase these packages directly from 8 Doors Distillery.
· 874 Founders Club – the top tier of membership, limited to 250 members. Founder members will get their hands on some truly unique casks of Highland Single Malt Whisky. There are 250 cask packages available from £1,600.
· 874 Club – the core membership limited to 1,250 members. 874 Club members will get three 70cl bottles of exceptional Highland Single Malt Whisky. Matured in first-fill, tailor made casks from Spain, the three different expressions are derived from seasoning and oak types chosen by John Ramsay. These bottle packages are £420.
Both packages come with a host of benefits including a members’ card entitling the individual and a friend to free tours for life. Founders Club members will also be permanently recognised with their name on the Founders Display within the distillery.
The inspiration for the 8 Doors Distillery branding comes from the story of Jan de Groot, from whom the village of John O’Groats takes its name. Mr de Groot, a Dutchman who once plied a ferry from the Scottish mainland to Orkney, built his legendary house in the area during the reign of James IV (1488-1513). Mr de Groot’s seven descendants quarrelled about succession, so he decided to build an octagonal house with eight doors – one for him and each of his seven sons – and an eight-sided table so that nobody could sit at the ‘head of the table’.
The distillery on the 32,670 square feet site will have the capacity to produce up to 60,000 litres of whisky each year. The distillery and visitor centre will be housed in one large building and whisky will be matured in an on-site bonded warehouse.
The founders are also taking advice from Ian Evans of whisky consultancy Distilled Experience who is a former Operations and Compliance Director with William Grant & Sons.
Kerry Campbell, co-founder of 8 Doors Distillery, said: “The creation of our 8 Doors Distillery in John O’Groats and our limited edition launch is part of a dream come true for Derek and me. We have a long-held passion for whisky and for the local area in Caithness where we both grew up. We’re so pleased to be able to bring them together with the development of our distillery and visitor centre.
“We love whisky, and for us it’s more than just having an exceptional liquid in the glass. It’s the stories that go alongside it, the memories of special occasions and get-togethers with family and friends. If we can be part of creating not only a fantastic whisky but also great memories for people who drink our whisky that would be amazing.
“We couldn’t think of anywhere better than John O’Groats to make whisky, partly thanks to the climate which we believe is perfect for distilling and maturation, and the great people who live here. Since we’ve announced our plans to the build the distillery we’ve had lots of local support. And we’re delighted to be working with such industry experts as John Ramsay and Ian Evans for our launch products.
“We believe our limited edition offer provides an unmissable opportunity for whisky lovers across the world to join our 874 Club and be part of the creation of a new Scotch legacy. It truly is whisky from the edge.”
“And we’re pleased to be working with another independent Scottish family-run business, Whisky Hammer, as part of our launch campaign. We’ve had direct experience of their premium service and passion for the whisky that passes through their doors so we can’t think of a better partner to launch our founders casks with.”
John Ramsay said: “It has been wonderful to collaborate with Kerry and Derek at 8 Doors Distillery to help them realise their dream of a whisky that reflects the unique environment of John O’Groats. Having worked in the industry for many years, it’s great to be involved in producing the first whisky from Scotland’s most northerly mainland distillery.
“8 Doors Distillery is particularly exciting for me as it’s the first Scotch whisky project I’ve been involved with since I retired in 2009 after 43 years in the industry. When I met Kerry and Derek and found out more about their desire to create a distillery in John O’Groats I wanted to get on board.
“One of the things that really appeals to me is their commitment to producing a whisky that involves maturation as much as distillation. They realise the importance of high-quality casks.
“We are developing a flavour profile that brings to life the local climate and the influence of the sea. Once the spirit has been matured on-site in carefully selected first-fill casks from Spain designed to our specifications, I believe we will be bringing something original to the world of whisky from this remote part of Caithness.
Daniel Milne, co-founder of Whisky Hammer, said: “We’re excited to team up with Kerry and Derek at 8 Doors Distillery, and expect demand to be high for their exclusive 874 Founders Club cask packages. It’s great to see people with such a passion for Scotch bringing something new to the world of whisky. We would urge anyone interested in being part of this legacy to visit our site as soon as they can.”
Highlands and Islands Enterprise is investing up to £198,000 in the new venture. Keith Muir, the agency’s head of business growth in Caithness and Sutherland, said: “This is a fantastic development, and it is great to see a project coming forward even in these difficult times that will be of real benefit to the tourism sector and to the local community.
“We are delighted to be able to help this local young couple fulfil their dreams of creating a new distillery in John O’ Groats. We look forward to the launch of 8 Doors Whisky and wish Kerry and Derek every success.”
Anyone interested in buying exclusive 8 Doors Distillery casks (available from midday on 6 October) or bottles (available from morning of 6 October) to create a new Scotch legacy should visit:
The Macallan has been awarded the prestigious Butterfly Mark from Positive Luxury for its commitment to sustainability across key areas of the business including innovation, environmental performance, and community development.
The Butterfly Mark is a third-party certification earned by brands that have adopted sustainability as a business strategy. It promotes transparency and enables people to buy better. More than 130 iconic brands worldwide have achieved the mark.
To earn the certification, luxury brands undergo a rigorous assessment to ensure they are meeting the highest standards of innovation within sustainability. The assessment is designed to holistically evaluate a brand’s commitment to sustainability across the following areas: governance, social impact, innovation, community investment, and environmental performance.
The Macallan’s in-depth review covered all areas of the business, including how it protects The Macallan Estate, its supply chain, and its contribution to local communities.
Igor Boyadjian, managing director of The Macallan, said: “We are proud to confirm that we have been awarded the coveted Butterfly Mark from Positive Luxury.
“Sustainability is a guiding principle for The Macallan across all aspects of the business, from the way we look after our pristine 485-acre Estate, to the way we treat our people and communities. As a brand proud of our strong Scottish roots and distinguished history, we feel a deep responsibility to act with integrity to preserve our craftmanship and mastery for future generations.
“We look forward to continuing our sustainability journey in partnership with Positive Luxury and doing all that we can to encourage a more positive and progressive world.”
Brands that achieve the Butterfly Mark are assigned a bespoke set of ‘positive actions’, displayed in the form of simple symbols that illustrate the unique environmental and ethical business practices each has pursued.
The Macallan’s positive actions highlight its sustainable packaging, biodiversity protection, marine conservation and measures to promote energy efficiency. They also demonstrate The Macallan’s support for charitable causes and community development, and its dedication to fair pay and working conditions.
As a recipient of the Butterfly Mark, The Macallan will be able to display the certification on its packaging and on The Macallan website.
Diana Verde Nieto, Co-Founder and CEO of Positive Luxury, added: “We are extremely pleased to welcome The Macallan to the Positive Luxury community.
“The Macallan does fantastic work honouring the skills of artisans and craftspeople, creating sustainable packaging and implementing an environmental protection programme that supports biodiversity on their Estate.”
The Butterfly Mark originates from the success story of the Large British Blue Butterfly. This species was extinct in Britain in 1979 yet was brought back to the natural world due to the dedication of multiple organisations and individuals.
21st September 2020, London: The Macallan has unveiled Edition No.6, a new limited edition single malt whisky celebrating the natural wonders of The Macallan Estate, and the vibrant lifeforce that sustains it – the River Spey.
Marking the sixth and final release in The Macallan Edition Series, Edition No.6 tells the story of a unique land and an extraordinary river, where whisky making, agriculture and nature all live in total harmony. It brings together The Macallan’s Ghillie, Robert Mitchell; Hardy, the world’s most renowned fly fishing brand; and The Atlantic Salmon Trust, which has over 50 years’ experience in salmon conservation.
The Macallan Estate lies on the banks of the River Spey, one of Scotland’s most legendary rivers renowned across the world as a home to the mighty Atlantic salmon. A day on this river, with its pure water, stunning wild landscape and calmness is a once in a lifetime experience.
The Macallan’s Ghillie, Robert Mitchell is the guardian of The Macallan’s stretch of the River Spey and takes great pride in his role caring for the river. He said: “A day on the River Spey is supremely special. You feel that you are escaping from everything and truly connecting with nature and with our Distillery completing this stunning landscape, there is no other place in the world capable of drawing so many wonders together. We are proud custodians of our one-and-three-quarter mile stretch of the River Spey and advocate for sustainability of the wildlife in and around it and so all fishing at The Macallan is catch and release.”
Inspired by the remarkable experience offered by the Spey, The Macallan Whisky Maker, Steven Bremner, created Edition No.6 by choosing five cask styles that embody unique stories related to the river and its unparalleled natural landscape.
Crafted from a combination of American and European oak sherry seasoned casks, Edition No.6 captures the River Spey’s energy; the warm, welcoming personality of The Macallan’s Ghillie; the classic craftsmanship of Hardy; the extraordinary life of the Atlantic salmon on the beat; and the mastery of whisky making on The Macallan Estate, which has taken place since 1824.
The result is a multifaceted whisky delivering aromas of fresh fruits, nutmeg and toffee merged with oak and flavours of ripe plum, vibrant sweet oranges and cinnamon, developing into spicy fresh fruits and creamy chocolate and toasted oats at the finish.
Steven Bremner, The Macallan Whisky Maker, said: “From its early days of whisky making almost 200 years ago, The Macallan has been strongly inspired by and intrinsically connected to nature. It is the force that flows through everything we do at The Macallan and our whisky is enriched by its powerful presence. Edition No.6 is inspired by the natural world surrounding our Distillery, which has so much to offer and enjoy, in particular the River Spey, which is so vibrant, and full of energy.
“This complex single malt provides the perfect conclusion to the Edition Series as there is so much to discover in this whisky. The natural colour of antique brass derived from The Macallan’s exceptional oak casks indicates the richness of flavour that awaits and there is a structure and depth that is uncovered more and more over time.”
To protect the magical sense of the Spey that lies at the heart of Edition No.6, The Macallan has launched a new charitable partnership with The Atlantic Salmon Trust to help to conserve the at-risk fish, whose numbers have declined so rapidly in recent years.
The Atlantic Salmon Trust is protecting wild salmon and sea trout wherever they roam, especially in places like the River Spey, by tracking their migration across thousands of kilometres from their dominion to the open oceans. As a guardian of one of the last sanctuaries of Scottish salmon, The Macallan is supporting The Trust’s vital conservation work on the River Spey and beyond.
The Edition Series explores the unique and defining elements which make The Macallan one of the world’s most revered single malts. Each release reveals the detail of whisky making and showcases the absolute skill of the whisky maker, while sharing the story of The Macallan’s exceptional oak casks and mastery behind the perfect cask selection since 1824.
The Macallan Edition No.6 has an RRP of £95 and will be available at The Whisky Exchange, Master of Malt, The Whisky Shop and other specialist retailers from September 29th 2020. For further information visit www.themacallan.com
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