Scotch Whisky 72
Whisky News From Benromach
Benromach’s Visitor Attraction Manager is Voted Best in The World
Benromach Distillery is celebrating success at the prestigious Global Whisky Icons Awards with Susan Colville winning the coveted title of Visitor Attraction Manager of the Year.
Announced in a ceremony in London’s Honourable Artillery Company last night (28th March 2019), the awards, which are organised by Whisky Magazine, pay tribute to the expertise that is poured into every bottle of whisky made around the world. Only those working in the industry can nominate an individual or brand, with the final winners chosen by a panel of expert judges.
Susan Colville, Brand Home Manager, was recognised for the outstanding contribution she makes to the many thousands that visit Benromach Distillery each year. After winning the title of Visitor Attraction Manager of the Year in the Icons of Whisky Scotland finals in December 2018, Susan went forward to the global finals, competing against attraction managers from regional finals held around the world.
Susan Colville said: “I’m incredibly proud to have received this award following an incredible few years of development for Benromach. Our visitor numbers have grown significantly year on year and, following our successful 20th Anniversary celebrations during 2018, we are looking forward to continuing to share Benromach’s fascinating story with visitors from around the world.
‘’Benromach is one of the few distilleries left in Scotland where every whisky is crafted by hand with our distillers using all their senses to guide the process. This gives every visitor to the distillery an incredibly warm, up-close and personal tour. This award recognises our whole team’s endeavours to showcase our distillery and our national drink on a global stage.’’
Keith Cruickshank, Benromach’s Distillery Manager, said: “Susan thoroughly deserves this award and it is particularly special as it is chosen by those working in the industry alongside a panel of whisky experts. We are looking forward to another busy summer season at the visitor centre and are proud to have Susan’s expertise and industry knowledge at the helm.”
In 2018, Susan was made a Keeper of the Quaich, joining the international and select society which recognises those who have shown outstanding commitment to the Scotch whisky industry.
Highland Park With a TWISTED TATTOO
Highland Park Announces New Whisky TWISTED TATTOO
Monday 25th March 2019: Highland Park today announces the launch of 16-Year-Old single malt whisky Twisted Tattoo, the first expression from the Orkney-based distillery to combine whisky matured in rioja seasoned wine casks and first fill bourbons casks.
A rich and full-bodied whisky with notes of light heather peat and soft red fruits, the inspiration for Twisted Tattoo comes from Orkney’s Norse ancestry and the Viking legend of the Midgard Serpent which grew so large it twisted around the earth to bite its own tail.
To bring this mythology to life on the bottle, Highland Park has partnered with renowned Danish tattoo artist Colin Dale, who specialises in the ancient art of dot-work tattooing – a freestyled, non-electric tattoo technique – to create Twisted Tattoo’s striking design.
Dale’s research has helped to reintroduce the lost tattooing techniques of the Nordic, Native American and Inuit cultures. His studio, Skin & Bone, uses both traditional and modern techniques to tell stories on skin.
With an ABV of 46.7%, Twisted Tattoo is available exclusively from The Whisky Shop. RRP £80.
Chris Anderson, head of Edrington brands at Edrington-Beam Suntory UK, said: “Highland Park is incredibly proud of its Orcadian routes, which is why so many of our whiskies celebrate our home – and Twisted Tattoo is no different.
“Highland Park is innately Nordic and we want to pay homage to this through the launch of our latest whisky and partnership, which brings liquid and art together.”
Jason Craig, global brand director, Highland Park, said: “For us, Colin Dale was an ideal choice as a creative partner. He is the perfect example of a modern-day Viking Soul and our partnership show off the similarities between our crafts.
“Tattoos are emotionally important and tell stories on the skin, much like our whisky tells the tales of our Orkney islands’ ancestry. Both arts can be traced back hundreds of years with the traditional skills still playing a key role in the tattooing and whisky making process today.”
Latest Limited Edition News From Benromach Distillery
Benromach Weds Heavily Peated Barley With Sherry Casks For Limited Release
Distillery Unveils Peat Smoke Sherry Cask Matured
The Benromach Distillery Company Ltd has announced the release of Benromach Peat Smoke Sherry Cask Matured (59.9% ABV),a rich and intense limited-batch expression. Carefully handcrafted using heavily peated Scottish barley, just 6,500 bottles are available in selected markets worldwide from 8th March 2019.
Matured in First Fill Sherry hogsheads and laid down in 2010 before being bottled in 2018, Benromach Peat Smoke Sherry Cask Matured offers whisky lovers elegant fruit flavours while heightening the smoky notes Benromach is known for.
With a beautiful dark amber hue from the time spent maturing in Sherry hogsheads, the whisky’s sweet flavours are balanced with a hint of white pepper, which gives way to dried fruits complemented by Sherry undertones. The lingering finish offers a seriously smoky edge.
Keith Cruickshank, Benromach Distillery Manager, said: “This is the first time Benromach has released a Sherried Peat Smoke expression and we’re very proud of its unique flavour profile. This expression perfectly balances the smokiness with the sweeter Sherry notes, giving rise to a spectacularly rich and intense dram.
“At Benromach, we handcraft all our whiskies which allows us the flexibility to experiment with different distilling and maturation techniques. Our small batch releases have enjoyed considerable success in the past and for those that enjoy Benromach’s classic style with a wisp of smoke, we’re confident that this new expression will be particularly popular.’’
Benromach Peat Smoke Sherry Cask Matured is presented in an elegant bottle with shapes and textures inspired by the Speyside distillery. The copper cut medallion on the packaging signifies the moment in time when the distillers cut to the sweet heart of the spirit run.
Benromach Peat Smoke Sherry Cask Matured has a recommended retail price (RRP) of €74.99 (£64.99). Prices in local markets will vary depending on local taxes and duty.
Benromach is one of only a few distilleries in Scotland to use only traditional methods, without any automated machinery. The small team of distillers employ all their senses when crafting the classic Speyside single malt Scotch whiskies, managing the process by sight, sound and touch to create the unique, handcrafted and authentic Benromach taste.
For more information on Benromach, and to explore the range of expressions available, please visit: www.benromach.com.
For more information, images or interview requests, please contact Fiona Reyner or Annie Diamond on benromach@mucklemedia.co.uk
Latest Distillery News From Gordon & MacPhail
Designs For New Distillery Unveiled
Gordon & MacPhail has unveiled images of the new distillery the company hopes to build in the Cairngorm National Park in Scotland.
The distillery, which would be built at Craggan near Grantown-on-Spey, has been designed to take advantage of stunning views across the River Spey to the Cairngorm mountains.
The circular design of the building would disguise much of the day to day working of the distillery within the service yard. Sedum roofs will help the buildings blend into the surrounding environment when viewed from higher ground.
More than 150 people visited the exhibition and viewed the plans, which included computer generated images of the distillery and associated buildings.
The family owned firm, who also own Benromach Distillery at Forres, announced last year that it hopes to build a second distillery at Craggan. The production rate will start at 375,000 litres per year, although the distillery will be capable of producing 2 million litres of alcohol in the longer term.
Response locally to the plans has been overwhelmingly positive. Ewen Mackintosh, Gordon & MacPhail’s managing director, said they had been delighted at the response at an event held as part of the planning process. “We’re really pleased at the number of people who came along to see our plans, we couldn’t have asked for a warmer welcome. People are saying how excited they are to see a distillery being proposed for the area as they believe it has the potential to support Grantown-on-Spey as a destination and encourage visitors to stay longer in the town.”
Gordon & MacPhail has been working closely with architects NORR to create the designs for the distillery, the first new build Scotch malt whisky distillery to be built in the Cairngorm National Park.
Members of the fourth generation of the Urquhart family, owners of Gordon & MacPhail, were at the exhibition to hear the views of the local community and emphasise the company’s commitment to the area.
As Stuart Urquhart, Gordon & MacPhail Operations Director, explained: “We are a longstanding family-owned business with strong roots and commitment to the north of Scotland. Building and operating our second distillery is part of our generational plan to grow a long-term sustainable business, whilst continuing to be part of the fabric of the local community.”
Gordon & MacPhail is a family owned business which has built its knowledge and experience of the Scotch whisky industry over a 120-year history. In 1993, the Urquhart family realised a long-held ambition when they acquired Benromach Distillery and reopened it after extensive refurbishment in 1998.
A member of the world famous Malt Whisky Trail, Benromach Distillery attracts around 15,000 visitors to the area every year, a figure they aim to increase further with the opening of their Red Door Gin visitor experience this year.
The Macallan – Make The Call Video
The Macallan –
Would You Risk Falling For The Chance To Fly?
We’ve always believed at Malt Marketing that a picture tells a thousand words and well video yet more words still. When it comes to providing an insight into the world of the premium single malt, The Macallan never fail to disappoint as they continue to combine effective collaboration and a seemingly endless array of flair and creativity.
