6 August 2020, Islay, UK – Bowmore® Islay Single Malt Scotch Whisky and Aston Martin have unveiled their first collaborative creation; Black Bowmore DB5 1964. A striking concept which brings together an iconic whisky and a legendary car in a bottle of equal parts, featuring exceptional single malt and a genuine Aston Martin DB5 piston.
With only 25 bottles for sale, this exceptionally rare Black Bowmore DB5 1964 is a celebration of time; a definitive moment in history for both Bowmore and Aston Martin. It is also a celebration of shared values and passions; showcasing great innovation and invention.
A beautifully inspiring masterpiece; this unique, handcrafted vessel houses an equally exceptional single malt, Black Bowmore. Inspired by the past, but truly breath-taking in today’s world. The significance of 1964 is paramount. This represents a truly defining era of evolution for both Bowmore and Aston Martin.
For Bowmore, 1964 is arguably one of the most significant points in the distillery’s 240-year history. The arrival of a new boiler saw the distillery enter the modern age of distilling as coal fires made way for steam in heating the stills. It was the first distillation from this new boiler that produced the spirit which was to become the iconic Black Bowmore; a sublimely rich and decadent single malt, reflected in awe-inspiring deep darkness.
First distilled on 5 November 1964, over the years Black Bowmore has become one of the rarest and most sought-after single malt whiskies ever created. This latest release represents only the sixth bottling of this exquisite single malt. Since 1993, only around six thousand bottles of Black Bowmore have been made available, thus adding to the desirability of this iconic whisky.
David Turner, Distillery Manager at Bowmore commented “1964 represents a significant date in the modern history of the distillery. Not only a key moment in how we distilled our spirit, but perhaps even more significant as this very spirit went onto create Black Bowmore. These defining moments are fundamental to the history of Bowmore. This collaboration with Aston Martin has allowed us to once again showcase this iconic single malt in the most incredible way.”
For Aston Martin, this was the era of their most iconic car. Launched in 1963 to considerable acclaim, the Aston Martin DB5 is now widely regarded as ‘the most famous car in the world’, not least by virtue of its links to the world’s most celebrated secret agent in 1964.
On its debut the DB5 represented a subtle but important evolution over its immediate predecessor, the DB4 Series 5, not least by virtue of an increase in engine capacity to 4.0-litres. This of course made the DB5 that much more of a sporting saloon which, combined with its exceptional styling, helped it to become one of the most desirable and admired sports cars of its generation. Sir David Brown, the then owner of Aston Martin Lagonda and the man who gave his initials to the ‘DB’ lineage, said of the car: “I believe it is the essential character of the DB5, and its ability to perform perfectly in all conditions, that makes this car so intensely satisfying to own.” It is this relentless pursuit of power with purpose that still helps to define the appeal of Aston Martin today.
Marek Reichman, Executive Vice President and Chief Creative Officer of Aston Martin Lagonda, said: “This exciting new association with Bowmore gives us the perfect opportunity to celebrate a vital part of our star-studded history by combining the unrivalled appeal of the iconic DB5 with the cultured flavours of this world-renowned single malt.”
In keeping with a commitment to true craftsmanship, the Black Bowmore DB5 bottle itself is handcrafted by Glasstorm, a bespoke contemporary glass studio, based in North East Scotland. With over 50 years of glass design, sculpting and creative expertise, each bottle took up to one week to be complete, reflecting the continued thread of attention to detail and skill which defines this collaboration.
Black Bowmore DB5 1964 is presented in a handmade presentation box; itself a work of art. Inspired by the distillery’s coastal home, the deep blue colour and wave embossing evoke a true sense of place. Created from the finest string-grain calfskin, featuring a custom solid brass latch and hinges, plated with nickel, reflective of the DB5.
The partners are set to unveil a series of collaborative projects and products over the coming months and years, ranging from exceptional experiences to design-led product initiatives with the goal of offering fans of the brands, across a broad spectrum, the opportunities to connect with the partnership.
As world class luxury brands Bowmore and Aston Martin urge consumers never to drink and drive. Drink Smart® messaging will be integrated into all brand activations around the partnership; while the dedicated Drink Smart® platform ensures communication with legal-purchase age adults about making informed, responsible choices.
Black Bowmore DB5 1964 will be available from late Autumn 2020 with an RSP of GBP£50,000.
On the eye:
Deep obsidian black
Layers of ripe exotic fruits and creme caramel. As time moves on soft tobacco smoke,
aromatic orange peel and rich black cherry come to the fore.
Intense flavours of mango, passion fruit and acacia honey interwoven with a powerful combination of coffee and tobacco smoke
A wonderfully long and decadent finish with tropical fruits and spice, defining over 240 years of craftsmanship
Cask type: Williams & Humbert Walnut Brown Oloroso Sherry Butt
Edition: 27 bottles
3rd June 2019: Bowmore has been awarded gold medals for its 15-Year-Old and 18-Year-Old in the Whisky category at the International Spirits Challenge (ISC) 2019. Such an accolade from the ISC is regarded to be the most respected and sought after in the drinks industry, due to the stringent nature of the judging process.
The Bowmore 15-Year-Old and 18-Year-Old passed a scrupulous blind tasting by a world-renowned expert panel of specialist judges to beat strong competition to win the prestigious accolade of gold. The quality of Bowmore’s craftsmanship and liquid is reflected in this superb result.
Matured first in bourbon barrels then Oloroso casks, there’s no finer example of a sherry cask finish than the Bowmore 15-Year-Old. It’s the final three years spent in Oloroso sherry casks that gives Bowmore 15-Year-Old the rich, deep colour and robust warming finish.
Cosseted away in the finest, hand-selected oak casks and allowed to mature at its own sedate pace, the Bowmore 18-Year-Old is one of the most remarkable, perfectly balanced single malt scotch whiskies of its kind. One of the rarest whiskies, bottles of Bowmore 18-Year-Old may be limited, but there’s no end to its enjoyment.
Awards Organiser Justin Smith said: “This ISC grows every year, with producers entering a diverse mix of spirits from across the globe who are looking to benchmark their spirit at the very highest level”.
Chiara Giovanacci, International Marketing Manager Malts for Beam Suntory, commented: “Both the Bowmore 15-year-old and Bowmore 18-year-old are exceptional whiskies meticulously matured and sitting proudly at the heart of our portfolio. To be recognised by such a prestigious and respected awards organisation demonstrates their qualities as two of the finest aged single malts in the world.”
Now in its 24th year, the ISC is the premier event in promoting outstanding quality spirits from across the globe. The competition is founded on a rigorous and independent judging process, which serves to encourage the high calibre of spirits and designs entered into the competition each year. Receiving more than 1,700 entries from nearly 70 countries worldwide, the ISC is a truly global competition. It is supported by many of the world’s leading spirits producers as the international standard for quality and excellence.
For the Tasting Awards, a highly controlled operation is held over fifteen days of intense blind tastings by panels of more than 50 respected and experienced industry professionals. Samples are delivered to the judging area in flights of numbered tasting glasses to ensure the accuracy of the blind tasting. Each judge assesses products according to their age, region and variety which is then determined by the entrant and verified by the chairman.
Such a precise judging process has provided the basis of the strong reputation the ISC has established for rewarding quality and celebrating excellence.
Full results have been released and published on the International Spirits Challenge (ISC) website, www.
On 10th July, the world’s leading drinks producers and design specialists will gathered at The Plaisterers Hall, London for the annual ISC Awards Dinner. Paying tribute to some of the finest spirits, and packaging designs in the world, results for categories are announced with the evening highlights, which include the acclaimed Trophies, Producer of the year, Distiller of the Year, Supreme Champion Spirit and Special Recognition awards.
For more information please contact:
This unique liquid from the home of the legendary No.1 Vaults, the oldest maturation warehouse in the world, has spent 20 years maturing in a single sherry cask, developing deep layers of flavour. Bowmore ® 1997 offers a rich nose with notes of malty biscuit, dried flowers and a hint of white pepper alongside buttery toffee, freshly roasted coffee and vanilla sponge cake.
On the palate, flavours develop into sweet peat with burnt wood and light barbecue ash notes alongside lemon zest. Gentle vanilla and dried wood complement the peated malt character, with a sweet and smoky finish and lingering herbal and floral notes. Just 198 numbered bottles of Bowmore 1997 will be available to global travellers exclusively from Heathrow T2, T3, T4 & T5 in World Duty Free’s “World of Whiskies” stores, at an RRP of £295.
The expression will be launched on 7 December, when Bowmore® Distillery Manager, David Turner, will be in the World of Whiskies stores in Heathrow T2 and T5 to sign bottles of this limited release. Along with overseeing the day-to-day running of the distillery, David acts as guardian of the precious whiskies that lay maturing in the legendary No.1 Vaults. Using a portfolio of skills developed over his 25-year career at Bowmore®, David carefully hand-selects casks for maturation, keeping a watchful eye on the ageing spirits to determine exactly the right time to bottle the liquid gold inside.
Speaking about the expression, Ed Stening, Global Marketing Director of Beam Suntory Global Travel Retail, says: “Bowmore is a Single Malt with an incredibly rich history rooted in our legendary No.1 Vaults, which has shaped the distinctive character of whiskies made here for over 200 years.
As a brand, Bowmore is growing fast in Travel Retail and is very popular with travellers looking to take home a slice of this history and character. We are very excited to be working with Dufry, a long-term supporter of Bowmore, to offer this unique and brilliant single cask expression to their discerning,passionate customers.”
Matthew Scott-Fairweather, Liquor Product and Promotions Manager UK and Central Europe of Dufry adds: “We’re thrilled to be working with Beam Suntory to offer this exceptional whisky from Bowmore exclusively to our customers. We are confident that this will become an instant collector’s edition.”
For more information, please contact LDR CREATIVE
With arguably the best whisky tours operator in the UK, Malt Marketing is in an excellent position to be able to offer exceptional whisky tours across Scotland. Taking in multiple distilleries as well as sampling Scotland’s breath taking natural beauty, each tour can be tailored specifically to your own requirements.
Whether you are coming from Edinburgh or Moscow, Europe or America, all aspects of your tour including your travel in Scotland, accommodation and tasting schedule will be taken care of. The sampling we leave to you…
Whisky Galore at The Green Welly Stop – Selling Scotch Whisky since 1976. With many years of experience behind them, they are one of the finest whisky retailers around today. With an exceptional online whisky shop they are among the finest places to buy and source those harder to come by whiskies. As well as whisky from traditional regions including Highland, Island, Speyside, Islay, Campbeltown and Lowland, they also offer a fine range of world whiskies from established producers like the USA and Ireland to new distillers from Japan, India and Taiwan.
Venturing into the online world in 2007, quietly building up their stock levels to what they are today, if there is a bottle that you are looking for – don’t hesitate to contact them at The Green Welly Stop.
In 2013 and 2015 they were ‘Highly Commended’ in The Whisky Magazine’s Icons of Whisky Scotland Award for Online Retailers, an award for which they are immensely proud.
Are you of legal drinking age in the country where you reside?
© Copyright Malt Marketing