The Macallan has launched Rare Cask Batch No. 1, 2018 Release, the first of three releases during 2018. This first batch introduces new packaging for Rare Cask, designed to provide consumers with even more insight into the whisky making process, with more detail revealed on this complex spirit.
Rare Cask exemplifies the ‘art of the cask’ and The Macallan’s unrivalled dedication to using only the best quality wood – a process carefully managed from acorn to cask. Only the finest sherry seasoned casks are hand selected by The Macallan whisky makers at the perfect point of maturation, to create this remarkably rich and unique expression.
This process of hand-selecting the casks is highly skilled and complex, requiring a balance of cask knowledge and creativity. Less than 1% of the casks maturing in The Macallan reserves meet the strict criteria for this distinctive whisky and 100% are first fill sherry seasoned oak casks, with the perfect balance of European and American oak delivering rich flavours and a natural mahogany red colour.
Batch numbers and the year of release will now feature on the new packaging, adding to the element of collectability. Rare Cask Batch No. 1, 2018 Release is one of three batches to be released this year, with four planned for each subsequent year. Each limited release batch represents the volume of only 50 oak sherry butts.
Nick Savage, The Macallan Master Distiller, said: “The rarity of Rare Cask lies in the limited number of first fill sherry seasoned casks. This whisky truly exhibits the art of cask selection and the role of our Whisky Making Team to hand pick the casks for each batch. The casks give the greatest contribution to the character and are the only source of the rich mahogany colour. It is one of The Macallan’s most complex yet balanced whiskies that we’ve created, with soft notes of rich oak, vanilla and chocolate.
“Rare Cask’s flavour has been created to be savoured and shared with those who appreciate a single malt with a rich depth of a complexity and perfect balance. With the release of yearly batches, Rare Cask can also be a memorable way to celebrate or mark a special year or occasion.”
The Macallan Rare Cask Batch No. 1, 2018 Release is presented in a redesigned pack to align it to the new bottles recently unveiled across The Macallan’s range of single malt whiskies. The new design now also features deeper reds and subtly incorporates wood grain to pay tribute to the incredible cask story. A new lighter background inside the pack emphasises the rich mahogany whisky and the pack is encased within a premium gift box, featuring a gold badge highlighting the Rare Cask name, as well as the batch number.
Each batch of The Macallan Rare Cask will be a limited edition release. The Macallan Rare Cask Batch No. 1, 2018 Release has an estimated retail price of £230.
Whisky Makers Notes:
Colour: Mahogany red
Aroma: Soft notes of opulent vanilla and raisin pique the nose, giving way to a sweet ensemble of apple, lemon and orange
Palate: Oak resonates, timeless, polished and rich. Vanilla and chocolate lead the finale along with a light citrus zest
Finish: Full and warming
For further information visit www.themacallan.com
Edrington, the international premium spirits company, has revealed the new distillery and visitor experience for The Macallan.
The new distillery and visitor experience is located on the stunning Easter Elchies estate, which has been home to the leading luxury single malt since 1824. From humble beginnings, the brand has risen to become the leading international single malt by value and enjoys leading positions in some of the world’s most significant Scotch whisky markets including The USA, Taiwan, and Japan.
It is the first distillery on Speyside to be designed by an internationally acclaimed architect, Rogers Stirk Harbour + Partners, who were selected to lead the project after an international competition.
Edrington is investing £500 million in the brand of which the £140 million distillery is the centrepiece. This programme increases investment in whisky, warehousing, and particularly in The Macallan’s signature sherry-seasoned oak casks.
The project was announced in 2012 and the build began in December 2014. The first whisky ran through the stills in December last year and the visitor experience will open its doors to the public on 2nd June. It is expected that visitor numbers will double in the first year and continue to rise thereafter.
The new distillery will enable production of The Macallan to increase by a third if required. The new stills were crafted by Scottish coppersmiths Forsyths, who have been making the brand’s distinctive, ‘curiously small’ stills for The Macallan since the 1950s.
Elgin-based Robertson Construction has delivered the complex architectural design, working with 25 contractors to bring the vision for the new distillery and visitor experience to life. During construction, up to 400 people specialising in more than 20 different trades were employed on site.
The striking piece of contemporary architecture is cut into the slope of the land, taking its cues from ancient Scottish hills and maximising the aesthetic beauty of the building whilst minimising the visual impact on the Speyside landscape, which has been classified as an ‘Area of Great Landscape Value’.
The undulating timber roof structure is one of the most complicated timber roof structures in the world, comprising 380,000 individual components.
Ian Curle, Chief Executive, Edrington, said: “This is an exciting occasion for Edrington and The Macallan. The unsurpassed quality of The Macallan is in high demand and we face the future confidently with this new distillery. It’s an authentic, abiding, ambitious investment that will match consumer expectations for generations to come.
When the doors open in June, we expect this new Macallan enterprise to deliver significant benefits for the tourism industry, Scotch whisky exports, and the economy.”
Ken Grier, Creative Director, The Macallan, said: “As The Macallan has grown globally it has been very important that we make sure we can sustain demand for this wonderful amber liquid. We’ve taken exceptional care in making sure that the spirit that is produced in the new distillery is identical to the spirit that we produced in our previous distillery. This is the beginning of a really exciting new chapter in the evolution of this wonderful brand that is The Macallan.”
Graham Stirk, Senior Partner and Lead Architect, Rogers Stirk Harbour + Partners commented: “The Macallan estate truly is a special place; a place we have come to love and respect hugely. The vision was always ambitious but this enabled us to challenge our own thinking to create something so dramatic and awe-inspiring. It has been an honour to play our part in shaping the next chapter for The Macallan.”
For further information visit www.themacallan.com
Family-run single malt whisky creators, Gordon & MacPhail, has announced the launch of ‘Discovery’, a new range that is part of the company’s commitment to strengthen and streamline the brand’s portfolio.
The range of carefully selected whiskies is grouped and colour-coded under three flavour profiles – ‘Smoky, ‘Sherry’ and ‘Bourbon’. Designed to help whisky drinkers to begin an exploratory journey through the Gordon & MacPhail portfolio, each bottle features a brief tasting note and either a vintage or age statement.
The first expressions to be released within the new ‘Discovery’ range comprise spirit originally from Balblair, Tormore, Miltonduff and Caol Ila distilleries, then matured in Gordon & MacPhail’s own hand-selected casks. Prices start from £49.95 UK (RSP) and vary in available markets around the world due to taxes and duties.
Stephen Rankin, Director of Prestige and a fourth-generation member of the Urquhart family, owners of Gordon & MacPhail, remarked: “We’re proud to be the curators of the world’s most diverse stock of single malt whiskies from over 100 distilleries. We’ve spent several years working to develop this new range for whisky lovers globally.
“’Discovery’ offers whisky drinkers the opportunity to begin a journey with us through the Gordon & MacPhail whiskies portfolio. By offering flavour profiles and tasting notes, we want to help the discerning consumer navigate their choices with confidence, beyond their usual malt.”
‘Discovery’ is the second range to launch as part of the updated portfolio, which offers consumers five distinct ranges. The new look ‘Connoisseurs Choice’ range was unveiled last month (April 2018). The additional ranges for ‘Distillery Labels’ and ‘Private Collection’ will be revealed to consumers in the summer and autumn respectively. The launch of the next ‘Generations’ release is yet to be revealed.
For more information about the new ‘Discovery’ range and the streamlined portfolio, visit www.gordonandmacphail.com.
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