Malt Marketing – Engaging People and Whisky Online

April 25, 2019 News, , , , , , , ,

Promote Your Whisky Brand, Business and Services Online With Malt Marketing

A Whisky Marketing Platform

At Malt Marketing we pride ourselves in helping both aspiring and established whisky businesses market and promote themselves on our bespoke online whisky marketing platform Malt Marketing.com and associated Malt Marketing YouTube channel…

Marketing and Promoting Whisky Shops, Bars and Events

Since launching in 2012, Malt Marketing has supported a large number of whisky shops, online retailers, whisky bars and events across the modern whisky drinking world. Through online banner advertisements, a bespoke whisky business directory and through regular online features and infomercials, Malt Marketing has helped build brand awareness and consumer engagement for a large number of clients

Working With Iconic Malt Whisky Brands

Malt Marketing continues to work alongside and support many of the most iconic premium scotch whisky brands available today including The Macallan, Highland Park and Laphroaig malt whiskies as well as Japanese whiskies Yamazaki, Hakushu and Hibiki. While providing an interactive and up to date platform from which to showcase premium brands, Malt Marketing also actively engage with brand content through social media further building brand presence and consumer awareness among wider social media networks.

Macallan Private Eye – Click To Buy!

Whisky Single Malt Speyside

70cl 40% abv Scotch Whisky Single Malt Speyside

£9,950.00

 

Macallan 1999 Easter Elchies 2012 13 Year Old – Click To Buy!

70cl 57.2% abv Scotch Whisky Single Malt Speyside

£9,280.00

 

Macallan The Coronation – Click To Buy!

2x35cl 55.7, 58.1% abv Scotch Whisky Single Malt Speyside

£8,400.00

 

Macallan 1997 Easter Elchies 2010 13 Year Old – Click To Buy!

70cl 52.3% abv Scotch Whisky Single Malt Speyside

£7,320.00

 

Macallan M Copper 2023 – Click To Buy!

70cl 42% abv Scotch Whisky Single Malt Speyside

£6,999.00

 

Macallan 2002 Exceptional Cask #2340-04 2018 Release – Click To Buy!

70cl 57.8% abv Scotch Whisky Single Malt Speyside

£6,500.00

 

Macallan 1980 Exceptional Cask #4063 – Click To Buy!

50cl 59.3% abv Scotch Whisky Single Malt Speyside

£6,000.00

Click To Buy More!

 

Whisky Distillery Tours and Executive Chauffeuring Services

As well as promoting whiskey shops, bars and brands, Malt Marketing also works alongside whisky tour operators offering among the finest whisky sampling and tasting experiences at many of Scotland’s finest whisky distilleries. Offering tailored chauffeuring services including hotel and airport pickups, Malt Marketing’s tour partners also offer the very best in luxury travel and distillery experiences across Scotland.

Book Online - Whisky Tours Scotland
Book A Tour

 

Get In Touch Today

For further details on how Malt Marketing can offer your business support with online marketing and promotion, contact: info@maltmarketing.com

Highland Distillery Tomatin Announce Landmark New Listings

July 22, 2026 News, , , , , , , , ,

Hidden Gem Highland Distillery Tomatin Continues Momentum With New Landmark Listings

More whisky lovers than ever can now find a bottle of Tomatin single malt whisky on their local shelf, as the Highland distillery marks a year of rapid growth across its grocery and convenience portfolio.
 
Capitalising on its credibility in the specialist whisky space, Tomatin has added a series of new landmark listings across grocery, convenience and the on-trade over the past 18 months, bringing the distillery’s light, soft and fruity Highland single malts to a wider audience.
 
The expansion includes the successful launch of two retail-exclusive expressions: Tomatin Double Cask, introduced in Tesco in April 2025, and Tomatin 10 Year Old, which launched in Waitrose in November 2025. Both were developed specifically for mainstream retail and are presented in new packaging featuring a wood-grain motif symbolising the natural tree rings found in oak, reflecting the distillery’s first-class wood policy.
The two new single malts offer accessible price points for retailers to diversify their range, without compromising on the distillery’s signature style and quality.
 
Tomatin Double Cask is now listed across more than 600 Tesco stores throughout the UK, increased from 380 at launch. It has also secured a listing with Booker Wholesale across 22 Scottish depots, extending its reach into the convenience and on-trade channels with potential to supply over 500 Premier convenience stores. The Booker partnership also gives Tomatin a platform to reach 14,000 members of the Booker on-trade club, significantly broadening the brand’s access to the channel.
 
Tomatin 10 Year Old has achieved listings across 200 Waitrose stores nationwide and a full estate listing at Booths, the premium grocery retailer in the north of England, across all 25 of its stores.

Both expressions were recognised in two of this year’s leading spirits competitions. At the San Francisco World Spirits Competition 2026, Tomatin 10 Year Old won Gold and Tomatin Double Cask took Silver, while both single malts also secured Silver at the International Wine & Spirit Competition 2026.

Gordon Hynd, UK Sales Director at Tomatin, said: “The past 18 months have demonstrated the genuine appetite for quality Highland single malt in the grocery, on-trade and convenience sectors. Building listings in Tesco, Waitrose, Booker and Booths speaks to the versatility of our two new single malt expressions, and as a key strategic priority for the business, we are continuing to gain significant traction in the channel.
 
“The Booker partnership reaches independent retailers through 22 Scottish depots and provides considerable access to the on-trade, meaning Tomatin whisky is now within reach of an entirely new set of customers on Scottish soil. Booths champions quality and provenance and is a natural home for Tomatin. A full estate listing across all 25 stores is a real statement of intent in the north of England.
 
“At Tomatin, what matters most has never changed: exceptional cask management, the craft of our people, and making single malts that are genuinely worth seeking out. Getting our whiskies in front of more people, in more places, is how we bring that to life.”
The distillery’s grocery momentum sits alongside wider distribution growth. Tomatin 12 Year Old Triple Cask has also recently been listed with LWC Wholesale, the UK’s fastest-growing independent wholesaler, strengthening on-trade presence for the expression as the brand’s new core range packaging rolls out globally.
Tomatin Double Cask is available from Tesco, priced at £37.75 for a 70cl bottle and through Booker Wholesale, and Tomatin 10 Year Old is available from Waitrose and Booths priced at £42 for a 70cl bottle.
 
For more information on Tomatin, visit https://tomatin.com

Cù Bòcan Unveils a First-Ever New Peated Scotch  

June 1, 2026 News, , , , , , , , ,

Cù Bòcan Unveils First-Ever Peated Scotch Matured in Ice Wine Cask

Experimental single malt brand Cù Bòcan is breaking new ground in the industry, producing the first known peated Scotch to be matured in ice wine casks.
 
Crafted annually at Tomatin Distillery in the Scottish Highlands during the cold winter months, Cù Bòcan’s limited edition ‘Creations’ series is a celebration of exclusively peated whiskies with unique cask combinations, inspired by the lightly-peated spirit historically produced at the distillery over 100 years ago.  
Known for its experimental and innovative approach to maturation, Cù Bòcan has unlocked a new level of intrigue with the release of Creation #8. 
 
This latest release explores a never seen before dual cask maturation, using a combination of rare Canadian ice wine casks and high-quality Spanish Verdejo casks, a pairing which results in a unique flavour profile of fruit salad sweets, lime zest, earthy smoke and soft oak spice.
Ice wine is a sweet dessert wine made from grapes that are left to freeze on the vine before harvesting. The grapes are pressed at around –7°C, when the water inside has crystalised, leaving a small amount of highly concentrated sugary juice. For this expression, Cù Bòcan used ice wine casks from family-owned Canadian winery, Pillitteri, where cold winters produce rich, sweet and tropical flavoured ice wines.
 
Verdejo, a white wine from Spain’s Rueda region is known for its fresh, zesty and herbal character. The Verdejo casks used to mature Cù Bòcan Creation #8 were sourced from the renowned French-owned winery Belondrade. Reflecting Cù Bòcan’s experimental nature, the Creation #8 spirit was filled into the casks just weeks after they were emptied.  
 
The 18-year-old spirit from the ice wine casks brings notes of apricot jam, candied peach and pineapple syrup to the Creation #8 single malt, alongside its unmistakable light, oak spice, while the Verdejo casks have allowed the bold citrus, herbal and grassy characteristics of the wine to be expressed in the 16-year-old spirit derived from these casks. 
Jamie Muir, Distillery Manager at Tomatin, said: “Our Cù Bòcan Creations series is all about going beyond convention, creating genuinely distinctive whiskies that excite and intrigue.  
“Marking the oldest release in the series to date, Cù Bòcan Creation #8 is a pioneering single malt, marrying our gently peated spirit with the bold sweetness of Canadian ice wine casks, something we believe has never been done before with a peated Scotch.  
 
“Equally the Verdejo casks and the experimental decision to fill them shortly after emptying, have also introduced a vibrant citrus and herbal dimension, the blend of these two cask types make Creation #8 a truly surprising dram.” 
 
Cù Bòcan’s Creation #8 packaging debuts a striking new colourway of electric purple and neon green, reflecting the individuality of the spirit within its bespoke twisted bottle. Its engraved contours echo both the wisp of Cù Bòcan’s signature smoke and the staves of the casks that shaped it.  
Bottled at 46% ABV, Creation #8 is natural in colour and non-chill filtered. It is available to purchase from today (20th May) on Tomatin Distillery’s website and from specialist whisky retailers in the UK and worldwide, priced at £45. It is limited to only 3,600 bottles.  
 
For more information, visit https://tomatin.com/cu-bocan

Father’s Day Suggestions From Tomatin Distillery

May 18, 2026 News, , , , , , , , ,

Tomatin Raises a Dram to The Moments That Make a Father

This Father’s Day, Highland distillery Tomatin raises a toast to the moments that make a father, offering a curated collection of single malts, each reflecting the warmth, care and character at the heart of every fatherly bond. 
 
The moments that matter are often the simplest- a quiet chat, a steady hand when needed, or a shared cup of tea. They stay with us because they were real, simple and honest. 
 
Whether it’s the everyday rituals, the milestone occasions or the stories retold over the years, there’s a Tomatin whisky to mark what matters. 
For the Everyday Moments – Tomatin Legacy 
RRP £37 | ABV 43% | 70cl   
For the dad who was always there. The one who made time for a morning brew, offered a calm word or gave a reassuring nod when it mattered most.
 
Tomatin Legacy reflects that steady presence. Soft notes of vanilla, custard cream biscuits and gentle spice mirror the small, familiar moments that stay with you- proof that it’s never about material things, but the time you share. 
For the Dad Who Inspired Adventure – Tomatin 12 Year Old Triple Cask 
RRP £49 | ABV 43% | 70cl     
Some memories come from heading out into the world together- road trips, weekend wanderings or following his lead into something new. 
 
With herbaceous notes, caramelised sugar and warm spice, Tomatin 12 Year Old Triple Cask captures the balance of excitement and comfort found in those shared journeys, bringing a touch of Highland warmth to every path taken side by side.
For the Unforgettable Summer Stories – Tomatin Double Cask 
RRP £37 | ABV 40% | 70cl      
Some summers shine brighter in your memory. Days at the beach with sand underfoot, ice creams that melted too quickly, and long evenings that passed in a blink. 
 
Tomatin Double Cask, with its vanilla‑sweetened baked fruit, rich dark berries and gentle warmth, reflects the easy joy of those sun‑lit moments spent together that became lasting memories.
For Life’s Milestones – Tomatin 10 Year Old 
RRP £42 | ABV 40% | 70cl 
Some moments stay with you- a steady hand before an important day, the arrival of a new chapter, or a quiet conversation that stayed with you. 
 
Bright, approachable and full of fresh character, Tomatin 10 Year Old reflects the meaning found in these defining chapters.
For the Father Whose Wisdom Deepens with Time – Tomatin 18 Year Old 
RRP £126 | ABV 46% | 70cl   
Some fathers are foundations: steady, wise and richer in character with every passing year. 
 
Matured in traditional oak and Oloroso sherry butts, Tomatin 18 Year Old offers layered depth, from dried apricot and nougat to tropical fruit and cocoa. It reflects the strength, patience and warmth that only time can shape. 
 
Discover the full Tomatin range at https://tomatin.com/ and raise a dram to the moments that make a father.

Loch Lomond Whiskies Unveils Single Malts Inspired by The Spirit of The Open

May 12, 2026 News, , , , , , , , ,

Loch Lomond Whiskies Unveils Duo of Limited Edition Single Malts Inspired by The Spirit of The Open

The striking new releases celebrate the spirit within, with new packaging designed to reflect the timeless character of golf’s original championship.

The Spirit of The Open, Loch Lomond Whiskies, has unveiled two new limited-edition single malts to mark The 154th Open  at Royal Birkdale.

Presented in striking new illustrative packaging, the releases capture the joy, anticipation and shared celebration of fans coming together around one of golf’s most iconic links courses.

The Open Course Collection 2026 (£195, 46.9 ABV) and The Open Course Special Edition 2026 (RRP £45; 46% ABV) celebrate Loch Lomond Whiskies’ longstanding partnership with golf’s original championship, now entering its ninth year. For 2026, both expressions are presented in a newly enhanced pack design inspired by vintage travel posters, bringing to life the true meaning of the ‘spirit of The Open’ and reflecting the timeless character of links golf on England’s north-west coast.

Both whiskies have been distilled exclusively using Loch Lomond Whiskies’ unique Straight Neck Stills. As the only Scotch distillery to use this innovative distillation technique, Master Blender Michael Henry is able to exert greater control over flavour creation, delivering a distinctive house style defined by notes of fruit, honey and soft smoke found only in the distillery’s single malts.

With just 3,000 bottles available worldwide, The Open Course Collection 2026 is a highly limited release. Patiently matured for 19 years, the whisky began its journey in American Oak before being finished for six months in Tawny Port casks. The finishing brings layers of rich red berries, dried fruits and sweet spice, complementing Loch Lomond’s signature character.

In a fitting tribute to those who have shaped the Championship, the pack also features the date, venue and winner of every Open, from the inaugural tournament at Prestwick in 1860 through to Royal Birkdale in 2026.

The Open Special Edition 2026 was created in collaboration with renowned Scottish golfer Colin Montgomerie, raising a glass to the people, places and moments that make The Open extraordinary. Matured initially in American oak to establish Loch Lomond’s signature style, the whisky has been finished for six months in Argentinian Malbec casks, adding notes of richer dark berries, vibrant red fruits and gentle spice.

Michael Henry, Master Blender at Loch Lomond Whiskies, said: “Royal Birkdale holds a special place in the history of The Open. As one of the purest tests of links golf, it has provided the stage for some of the Championship’s greatest moments. Through these new expressions, we have sought to explore the spirit of the course, the players and the craft that defines this historic venue.

“Each whisky is unmistakably Loch Lomond in character, showcasing our ability to create depth, balance and complexity while remaining true to our house style.”

Henry Keeling, Director – Commercial Partnerships at The R&A, said: “We are delighted to build on our long-standing partnership with Loch Lomond Group across both The Open and the AIG Women’s Open. Working with partners who share our ambition for these championships – and for the continued development of golf – is central to what we do.”

Loch Lomond Whiskies commissioned Bucket List Prints to curate the striking new art-work for its latest golf-inspired expressions.  Known for its vintage-inspired travel posters celebrating iconic destinations, landscapes, and experiences around the world, Bucket List Prints is a UK creative design agency, with global reach. Through its unique artwork it captures a strong sense of place, atmosphere, and story while building the composition to work seamlessly across the different pack formats.

Jack Franks, Bucket List Prints, added: “Courses like Royal Birkdale carry decades of history and character, which lends itself perfectly to a travel poster aesthetic.”

The Open Course Collection 2026 and The Open Course Special Edition 2026 are available from www.lochlomondwhiskies.com as well as key whisky retailers Master of Malt, The Whisky Shop, The Whisky Exchange and Royal Mile Whiskies.

Long-lost Japanese Whisky Listed at Lucky Cat Restaurant

April 13, 2026 News, , , , , , , , ,

Long-lost Japanese Whisky Back at The Top Table After Gordon Ramsay Selection

A £25,000 Japanese single malt is on the menu at Gordon Ramsay’s recently opened Lucky Cat restaurant, creating a unique opportunity to experience whisky history and showcasing Highland distillery Tomatin’s remarkable role in recovering a long-lost and exceptional spirit.
 
At £2,300 a dram, Shirakawa 1958 is Japan’s rarest whisky and is the most premium spirit offered at the new Asian-inspired dining restaurant in the sky, Lucky Cat, which opened at 22 Bishopsgate in London last year.
It also plays a starring role in Being Gordon Ramsay, Netflix’s six-part documentary series following the acclaimed chef in the creation of his new venture.
 
During an episode about Lucky Cat, Shirakawa 1958 is featured in an image of the bar with the construction team discussing their fears about the shelf being knocked down at the busy site.
 
Shirakawa 1958 is a single malt whisky from the lost Japanese distillery, Shirakawa, which was located 200km North of Tokyo, Japan. It is the only official single malt ever to be released from Shirakawa Distillery and the earliest known single vintage Japanese whisky ever bottled.

Built in the Fukushima Prefecture, in 1939, the Shirakawa Distillery operated for more than six decades and crafted malt whisky from 1951-1969 – becoming one of the first to do so in Japan. Most of the whisky produced was used in owner Takara Shuzo’s flagship ‘King’ blended whisky brand.

In 2003, the Shirakawa Distillery was demolished, and its legacy drew to a close, until, more than a decade later, Tomatin Distillery’s managing director Stephen Bremner became intrigued by owner Takara Shuzo’s malt-making past.

After piecing together a complex trail of clues, he identified the existence of Shirakawa stock at Takara Shuzo’s Kurokabegura distillery in 2019. The spirit had been distilled in 1958, aged in cask, then transferred to ceramic jars at the distillery. When Shirakawa shut down, the whisky was put into stainless steel tanks at Takara Shuzo’s factory in Kyushu where it had lain untouched until his discovery.

Stephen said: “Tomatin Distillery Co. Ltd was bought by Takara Shuzo in 1986, but it was only in recent years that I became fascinated by the story of Shirakawa and its history of whisky production and embarked on a journey to find out more.

“When I discovered that the last remaining stock was distilled in 1958, I was astounded. It was a genuine ‘wow’ moment as I realised very quickly that what we were dealing with was extremely rare.

“Crafted in the early days of malt production in Japan, it has a distinctive flavour profile, with aromas of exotic incense giving way to grass and fruits before a hint of mint on the finish. It is truly extraordinary and conveys the evolving character of Japanese whisky, which is now acclaimed worldwide.

“We are incredibly honoured that Gordon Ramsay has selected Shirakawa 1958 as the pinnacle of his whisky menu at Lucky Cat. Diners who try it will be transported back to a pioneering era of Japanese whisky as they enjoy one of the rarest drams in the world.”

While the age and cask type cannot be fully determined, Shirakawa 1958 was crafted at a time when the distillery used predominantly Japanese malted barley and Mizunara oak casks.

The expression, which has an ABV of 49%, was bottled by Takara Shuzo Co Ltd in Japan. Just 1,500 bottles were released in 2022 and distributed worldwide by Tomatin Distillery, with an RRP of £25,000 per 70cl bottle.